Two Grove grads are riding a creative wave as their home-grown business expands to multiple markets.
Not bad for two young men, who as juniors, sold t-shirts to friends from the trunk of their cars.
It all started in August 2015, when Reagan Morris and Trey Masri found themselves looking for a project that might be fun.
Enter Grand Wave, an apparel company, born within their hometown. Masri works on the products and the financial side of the business, while Morris designs all of the art work. The pair split marketing duties - which includes a social media and internet presence.
With some financial backing and mentoring from Jordan and Joe Wilhelm, themselves high school entrepreneurs, Grand Wave shirts are available online and locally at the Rusty Willow, Muddy Pearl and Shangri-La Marina. In June, Travers Mayan Mens Clothing in Tulsa began carrying their line.
About Grand Wave
Masri and Morris grew up along the shores of Grand Lake. The name Grand was an obvious choice, Masri said, because it pays homage to their hometown.
Wave came next, as the young men tossed around ideas of what might become a natural fit.
Grand Wave has grown to include a spring collection, which appears in March and April, featuring t-shirts and hats, and a fall collection each September, which includes long-sleeved t-shirts and jackets.
This summer, the pair added a summer line - in honor of the Fourth of July - featuring three different t-shirts, a tank top, hat, stickers and a koozie.
Each item incorporates the Grand Wave logo, a sailboat, which grew out of a sketch Morris made using the notepad app on his iPhone.
"The sailboat is simple, and it fits Grand Lake perfectly," Masri said. "It's simple, bold and sophisticated."
This year's spring line included a shirt featuring a map of Grand Lake. The goal, Morris said, is to create simple, consistent designs.
The Wilhelms joined the Grand Wave team at the end of summer 2016. Masri said their experience, in running a small business - Jordan Wilhelm began Turf Brothers while attending Grove High School - as well as capital, has helped Morris and Masri expand their company.
The four men meet twice a week, to discuss things related to Grand Wave. The first meeting, Masri jokes, took place at 7 a.m. - something that was "beyond difficult" for the then seniors in high school on summer break.
The company meetings have since been moved to night, which both Masri and Morris joke, fits their lake lifestyle.
Using Comfort Colors t-shirts, Masri and Morris have their items made locally, utilizing CBI Printing in rural Grove.
The Grand Wave line is priced ranging from $1 for a sticker to $25 for a shirt.
The 2017 graduates of Grove High School plan to continue their business, even while pursuing college degrees.
Both plan to attend the University of Oklahoma in Norman, where they will be suite mates. Morris plans to pursue a degree in engineering or business, after tackling the basic courses. Masri has set his sites on either an aerospace or mechanical engineering degree, with business incorporated into his studies.
Morris and Masri plan to continue to work with the Wilhelms, utilizing technology to continue the business from their dorm rooms.
"We love the lake lifestyle, from going boating to fishing, to wake boarding," Masri said. "It's all about the lake.
"We want to start on Grand Lake, conquer it and then move on to Table Rock, Beaver and Texoma. We would like to be in marina stores on each lake."
Ultimately, the pair dream of having their own store - on a lake, with dock access.
"Then you can pull up in a boat at anytime," Morris said with a smile.
Morris is the son of Kim Williams of Grove. Masri is the son of Rami and Beneé Masri of Grove.
For more information, persons interested may visit www.facebook.com/Grandwaveapparel or www.grandwaveapparel.com.